Train with an Olympic Coach! #CAMPCOOLS

Wednesday, April 30, 2014

New or looking to improve, what more could you ask but to train with a World and Olympic BMX Racing coach? Coach Ken Cools has coached 5 UCI Elite World Champions, over 40 challenge World Champions, 5 ABA (American Bicycle Association) Pro Champions and a silver medalist at the 2012 London Olympics (Sarah Walker). Don't miss out on an amazing camp this summer, with Coach Ken Cools!

2014 CAMPCOOLS Summer Camps are really starting to take shape, there will be more details to come, but this is what has been confirmed:

Red Deer Alberta - August 7-10, 2014
Trainers: Red Deer Trainers will be mostly National Team athletes, Past CampCools trainers from Alberta and Adam Muys

GAN BMX - August 12-15, 2014
600 King Street Gananoque, ON K7G 1H3
Trainers: Gananoque Trainers will be Corey Walsh, Amelia Walsh and Robert de Wilde

Registration will be done through the clubs. Both camps above will be at a cost of $300 per rider for the 4 days of training with Coach Ken Cools as the head trainer. Hit up the pre-sign list and grab your spot!

*This article will be updated as more information becomes available*


Tuesday, April 29, 2014
We’re excited to announce a few changes to our current team of nearly 10 years. For nearly a decade, Samantha Lyons and Natalie Wade have been supporting the Magnolia BMX Brand and have been wonderful role models for young aspiring riders. Samantha and Natalie will be moving to our veteran’s team, allowing two new riders the opportunity to join our family.

The two new riders include Canadian racer Amelia Walsh and Park/Street rider Perris Benegas. Amelia Walsh is a Canadian National BMX race team member, where she trains, eats and breaths BMX every single day. We will be doing what we can to support her journey to the 2016 Olympics and will be joining her current list of sponsors including Clif Bar, Deft Family, Yess BMX, Troy Lee Designs and Joyride 150 to name a few.

If Magnolia BMX became a person, we picture her to be like Perris Benegas. Humble, positive and always smiling, Perris has 7 years of riding experience and even placed first at her very first competition at the Toronto BMX Jam. As of late, Perris has been picking up a lot of positive attention from her edit in January, and her recent one “Catching up with Perris Benegas”. Naturally, we felt that she would be a perfect addition to the team.

Amelia and Perris will be joining our core team, which currently includes Peta Shepherd, Rebecca Pergentile, Monika Hinz and Miyuki Dezaki. Check us out for future updates over at

Elodie Morel - Flatland Forward Feature

Friday, April 25, 2014

"I too wanted to dance with a BMX." 

Elodie Morel is the solo flatland rider representing France in our Flatland Forward progression contest this year.  She's competing in the beginner class.  Read more below, be inspired and go ride!  Make sure you follow and support her!  

My name is Elodie, I'm 28 years old and I live in Brittany, in the west of France.  Apart from flatland, I'm passionate about many things such as tattoos, old cars, my Harley, mechanics... I also do weight training and airsoft gun.  I began flatland 2 years ago.  Before then I did stunts (acrobatics on moter bikes) for 3 years.  Then after a big fright and constant de-motivation I decided to stop.  

It was in August 2012 that I discovered flatland at Finist'Air Show.  It's a show which takes place in Brittany and which gathers the best of riders in FMX, Stunt, BMX Dirt and Flatland.  After having seen the riders present (Fabien Stephan, Dominik Nekolny, Vicky Gomex...)  I too wanted to dance with a BMX.  It's a great sport which gathers technicality, patience, tenacity and fluidity.  It's necessary to be creative and to always push back the limits.  This is what I like about flatland.  I often ride alone, but I try to go to ride 1 day per month with the best riders in Brittany.  This allows me to have advice, learn new tricks and ride in a place sheltered from the rain.  Further, it's important to keep motivated.

This year, I will work on many tricks like a front yard, tail whip, switch foot and lots of others.  I look forward to the summer coming so I can ride more often to improve my tricks and participate in some contests.


Spotlight: Sarah Dinel

Thursday, April 24, 2014

What advice do you have for riders who want sponsors?
Just have fun guys! The first thing that sponsors look for is your attitude! Smile, laugh and just enjoy the moment! Do not search sponsors, they will come to you!

What was your experience like at the 2014 Toronto BMX Jam.
I had a really good experience at Toronto Jam this year! It was my first time at this competition but I really had fun riding with all the girls. I was really proud of my performance and what I did after almost 4 months without riding -I broke my foot in 3 places at Joyride Halloween Jam and had a long recovery time. I didn’t think I would be able to make the contest but finally my foot had recovered just in time for the event! That was just an awesome experience to me! ☺

The turn out for girls is always a small percentage than compared to the guys at the Toronto BMX Jam, why do you think that is?
I think it's because there aren't a lot of girl BMX riders who are really involved in the sport. Also, all of us are so far from each other and sometimes it’s just impossible for some girls to make the travel to competitions.

Were there any tricks you wish you tried or moments you wish you took advantage of?
I wish I took more advantage of the time allowed to me because I didn’t do a lot of tricks in each of my runs. I also wish that I landed the 360 over the spine because, it was my first try since my injury (it’s the trick I did when I broke my foot). But I will land it next year for sure! ☺

If you could attend any major BMX event, what would it be and why?
I always dreamed of attending Sister Session. It’s the biggest event in BMX for girls and it would allow me to meet some girls I always wanted to ride with like Rebecca Berg or Camila Harambour.

Where do you see yourself in 5 years?
I don’t really know... I prefer take it day by day and see where the life will bring me! ☺

What is the riding scene like in your city?
The riding scene in my city sucks haha! We have just one ‘’ridable’’ skatepark and seriously it’s really bad... it has the sketchiest box-jump you have ever seen and it’s really hard to learn things there. Local riders at this park insult riders who aren’t as good as them. We do have a really nice cement skatepark, but it’s skateboard and inline only... but it has snow between 5 and 6 months each year and no indoor skatepark. I prefer travel to ride new places then stay there!

Where would you recommend riding in your area?
I recommend to all the BMX Riders to try to go around Montreal because it has a nice indoor park called TAZ in downtown Montreal and some other cool skateparks around there. If you prefer ride street, go to the Olympic Stadium of Montreal and you will find some cool spots! They also have nice dirt jumps at L’Assomption - if you have time, you should try them! Finally, if you are open to traveling a little bit more, I would recommend you to go around Toronto where you can ride some cool outdoors skateparks, street spots and also have the opportunity to ride one of the best park in Canada: Joyride 150! It’s really a good place to learn and people there are really nice!

Who would you say is your biggest inspiration for riding?
For my biggest inspiration, I can’t really decide between Drew Bezanson and Mike Varga. I had the chance to ride with them a lot in the past 2-3 months and they helped me a lot. I like their attitude and it’s always full of funny moments when you ride with these guys! My favorite female rider is definitely Camila Harambour! She’s a really good rider and I would like to have the chance to compete with her one day or just go on a trip to ride somewhere!

Twitter: sarahbmxdinel
Instagram: sarahbmxdinel

Core Series Update

Thursday, April 17, 2014
I WAS going to post this up tomorrow, but I realized that according to my stats you guys don't like reading things on Fridays. Fair enough. Here's an update from Peta during her time at the 2014 Core Series.

"Last weekend I rode in the first round of the core series comps here in Brisbane. It was the biggest turn out for girls entering yet. In the past its only been me and sometimes Ange Dobbie as well. This time though, there was a 4 year old girl in the beginner class and 3 of us in the amateur class, Ange, myself and Katie Day. We would still need a couple more girls to enter before we get a class of our own , however we were just the first three riders at the start of the first wave of rider for the class.

It was a rad day and having the other girls to ride with was awesome. I ended placing 7th, just missing out on finals." - Peta


Thursday, April 10, 2014

The top 50 female athlethes in action sports was released today through ESPN and there are 3 BMXers in that list! Recognize anyone?

Shredded - A novel about a girl who rides BMX

Thursday, April 3, 2014
Press Release Did you know that there’s an award-winning novel about rule-breaking, gravity-defying girls who shred riding freestyle BMX?

It’s called Shredded, and here’s what it’s about: Josie Peters thinks she’ll do anything to ride in the Ultimate BMX freestyle event the summer before her senior year. To hit the qualifying events in the Midwest, Josie and her friends take off on a summer road trip where late-night parties, an intimidating mega ramp, and the lure of sponsorships spark friction between the girls. When Josie’s best chance for success depends on her relationship with flashy rider R.T. Torres, she has to decide what she’s trying to win and how much she’ll sacrifice.

Shredded is a fast-paced, fun read that tackles feminism, friendship, sexism, and sibling rivalry. Even readers unfamiliar with BMX or extreme sports will be caught up in the adrenaline rush of Josie’s tricks, wipeouts, and wins. Hints of romance provide extra conflict without overtaking the main story.

Shredded is receiving rave reviews and praise:

WINNER of the SCBWI Spark Award : Karen Avivi for her heart-pounding BMX bike girl YA novel, Shredded

5 STARS “Shredded is the holy grail of young adult fiction. … This book is absolutely perfect.” – San Francisco Book Review

“... this book is so good it made me want to start shouting empowerment slogans at the top of my lungs like some sort of deranged Spice Girl.” – Litchick’s Hit List

 “Avivi makes each event and stunt come alive. She also addresses some very important issues about how young women are frequently treated in extreme sport competitions, and how that can be changed by the young women who participate.” – Jack Magnus for Readers’ Favourite

Shredded is available on amazon, the ibookstore, and most online booksellers. 

Heather Scully Mid Winter Sessions

Heather sends us this "Check out my new edit been working on it for the past 3 months. Finally felt it was time to let it go."